Press Release

Houston, Texas - May 15, 2007

Click True, Inc. a leading provider of trusted advertising technology, today announced the release of their new ClickView ™ click fraud auditing and prevention service. ClickView is a unique service that integrates click fraud detection with an advertising "blocklist" that allows customer to stop click fraud before it happens.

"As a whole, online advertisers on content syndication networks are unknowingly cheated out of millions of dollars in pay-per-click charges each day." said David Lineman, President of Click True. "We are pleased to offer this unique click fraud auditing solution to a market that desperately needs solutions. "

Click True maintains a global blocklist of web sites know to generate fraudulent or low-value clicks. Using their patent-pending FraudFinder ™ web crawler, Click True can quickly scan tens of thousands of sites for possible click fraud patterns.

Click True's new click auditing service enables advertisers to quickly identify web sites that deliver fraudulent or low value clicks. Through an easy-to-use control panel and simple reports, advertisers can see the source and quality of all clicks from pay-per-click networks. Advertisers can build and maintain custom blocklists which they can incorporate into their own pay-per-click campaigns to help reduce click fraud.

"Within the last year we have seen a tremendous growth in the number of web sites devoted to click fraud, as our blocklist has grown to well over 10,000 sites." said Lineman. "While search companies maintain that click fraud is only 2% of online advertising, our customers have a different experience. auditing and custom blocklist are cost-effective tools to attack click fraud and increase the return on investment in content syndicated advertising."

Advertisers who think they might be victims of click fraud can sign up for a free trial of ClickView auditing at www.clicktrue.net.

About ClickTrue

Based in Houston, Texas, Click True Inc. is a leading provider of technology designed to prevent click fraud and enable trusted online advertising. Click True maintains the advertising industries' leading blocklist of web sites known to generate fraudulent or low-value clicks through syndicated advertising networks. Organizations can use Click True technology to quickly identify and block click fraud within their advertising campaigns. For more information, visit Click True at www.clicktrue.net or contact sales@clicktrue.net.